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Monday, December 20, 2010

YouTube Launches Trends Page to Highlight Popular Videos

With YouTube now seeing 35 hours of video uploaded every minute, it can be hard to wade through to the good stuff. Luckily, YouTube has just launched a “Trends” page that shows the most popular videos and topics being shared on the site and off.
YouTube Trends is basically an analytics hub for the video-sharing site, featuring feeds showing trending videos (videos that are both popular on YouTube and embedded on several other sites) and trending topics (generated via common metadata); a feature called “4 at 4″ that presents four buzzed-about vids twice a day, a Know Your Meme-esque blog to analyze said vids and a dashboard that breaks down popular videos by demographics (location, age, gender, etc).
We think this site will be a boon to both journalists and marketers, as it will give an interesting view of the current cultural ethos.
Users are already able to check out popular videos daily via the site itself, but this page should make it much easier to navigate through the masses of content.

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