In 2005, Oprah ordered the women of America to get fitted for a bra.
If you're plus-sized and have an easy time finding sexy bras and panties that fit, you can thank Oprah.
The talk show host's public quest for flattering garments has pushed fashions for larger-sized women out from the back of the store and into the mainstream, reports Women's Wear Daily.
In a 2005 episode of "The Oprah Winfrey Show," she ordered the women of America to get fitted for a bra -- and provided a free fitting for everyone in her studio audience as well.
"I was in a C for years," Winfrey confessed. "I thought only strippers were Ds."
Hanesbrands bras, including Playtex and Wonderbra brands, sit on display before the Hanesbrands Just My Size (JMS) fashion show at the company's studio in New York.
Hot lingerie companies like Spanx, Wacoal, Sassybax have all expanded their shape wear lines to include women who embody the national average: a size 14.
Lingerie companies have found that big women equal big bucks.
Larger-size consumers want everything that their smaller sisters have: sexy designs and luxurious fabrics, Linda LoRe, president of Frederick's of Hollywood Group Inc told WWD.
"This woman wants to be treated the same as a woman who wears an A- or B-cup bra," she said.
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